<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>FlockFactor — Research</title><description>Original research on SEO, generative engine optimization, and how AI systems decide which sources to cite.</description><link>https://flockfactor.com/</link><language>en-us</language><item><title>How LLMs decide who to cite — and how to engineer for it.</title><link>https://flockfactor.com/research/how-llms-decide-who-to-cite/</link><guid isPermaLink="true">https://flockfactor.com/research/how-llms-decide-who-to-cite/</guid><description>Generative Engine Optimization (GEO) — the four-stage retrieval pipeline behind ChatGPT, Perplexity, Google AI Overviews and Claude citations, and the structural signals that determine which sources get cited.</description><pubDate>Fri, 01 May 2026 00:00:00 GMT</pubDate><category>GEO</category></item></channel></rss>